Feline Natural Freeze-Dried Beef & Hoki Feast Cat Food
A high-protein, grain-free freeze-dried recipe made with 98% grass-fed New Zealand beef, organs, and wild-caught hoki—crafted for whole-body health.
Description
Feline Natural Freeze-Dried Beef & Hoki Feast is a meat-first, raw-inspired freeze-dried cat food made in New Zealand with 98% grass-fed & grass-finished beef and nutrient-dense organs, paired with wild-caught hoki for a naturally “fishy-fresh” finish many cats enjoy.
It’s built around simple, functional whole foods—New Zealand Green Mussels for everyday mobility, flaxseed flakes and oils for skin and coat support, plus kelp and taurine alongside added vitamins and minerals for balanced nutrition. Freeze-drying removes moisture while helping retain natural flavour and nutrients, giving you a convenient, high-protein option that works well for daily feeding—especially for cats that prefer richer, meatier aromas.
Explore more recipes in the range: Feline Natural Cat Food Collection.
Official brand site: Feline Natural NZ
During the transition period, you may receive either current packaging or new packaging.
Key Features
- 98% grass-fed & grass-finished New Zealand beef and organs, with wild-caught hoki
- High-protein, nutrient-dense freeze-dried cat food for meat-first feeding
- Hoki contributes naturally occurring omega fats to support healthy skin & a glossy coat
- Supports everyday mobility with New Zealand Green Mussels
- Supports digestion and immune health
- No grain, wheat, corn, soy, cereals, or fillers
- No artificial preservatives, colours, or flavours
- Complete and balanced for kittens, adults, and seniors (AAFCO all life stages)
- Available in 320G and 800G
Feed or Top
Use it the way that suits your routine—serve as a complete meal, or add a small sprinkle as a topper to lift aroma, boost protein, and add a little omega-rich variety to your cat’s bowl.
Daily Feeding Guide
Please note that these feeding recommendations are for an adult cat and are a guide only. Your individual cat's needs may vary by +/- 50%.
Use a standard 8oz / 240ml cup and fill it with food as indicated in the feeding guide. Serve as is, or rehydrate by adding ¼ cup of cool or warm water with every cup of food. Always ensure your cat has plenty of water available at mealtime.
For kittens and pregnant or nursing mothers, feed 2-3 times the adult amount listed below. Always consult your veterinarian, as requirements vary based on the number of kittens and stage of lactation.
Complete Meal
| Cat Size | Daily Amount |
|---|---|
| Small Cat (1–2.5kg) | ⅓ – ¾ cups per day |
| Medium Cat (2.5–5kg) | ¾ – 1 ¼ cups per day |
| Large Cat (5–7.5kg) | 1 ¼ – 1 ⅔ cups per day |
Topper
| Cat Size | Daily Amount |
|---|---|
| Small Cat (1–2.5kg) | ¼ cups per day |
| Medium Cat (2.5–5kg) | ½ cups per day |
| Large Cat (5–7.5kg) | ½+ cups per day |
Transitioning Guide
When transitioning your cat to Feline Natural, start by mixing a small amount into their current food, slowly increasing the amount over 10 days until they enjoy an entire bowl of Feline Natural.
Transitioning correctly over this time will give your cat (and their stomach) time to adjust to the high-meat, nutrient-dense content of our food.
Handling and Storage
- Keep the bag sealed until ready to use.
- Store in a cool, dry place and reseal after feeding.
- Keep separate from other food.
- Wash hands and surfaces after handling.
- If adding water, discard after 30 minutes of offering.
Ingredients
Beef, Beef Heart, Hoki Fish, Beef Tripe, Beef Kidney, Beef Liver, Beef Lung, New Zealand Green Mussel, Vitamin E Supplement, Sunflower Oil, Dried Kelp, Taurine, Flaxseed Flakes, Dipotassium Phosphate, Choline Chloride, Salt, Minerals (Magnesium Oxide, Zinc Proteinate, Copper Proteinate, Manganese Proteinate), Vitamins (Thiamine Mononitrate, Pyridoxine Hydrochloride, Folic Acid, Vitamin D3 Supplement).
Nutrition Facts
- 1 cup (8oz / 240ml standard measuring cup): 36g
- Calorie Content ME (calculated): 5,035 kcal/kg, 180 kcal/cup
- AAFCO: Formulated to meet the nutritional levels established by the AAFCO Cat Nutrient Profiles for all life stages.
Guaranteed Analysis
| Crude Protein (min) | 47% |
| Crude Fat (min) | 34% |
| Crude Fibre (max) | 2% |
| Moisture (max) | 8% |
| Taurine (min) | 0.4% |
| Omega-3 Fatty Acids* (min) | 0.5% |
| Omega-6 Fatty Acids* (min) | 2.4% |
*Not recognised as an essential nutrient by the AAFCO Cat Food Nutrient Profiles.
Typical Analysis
- Calcium: 1.5%
- Phosphorous: 1.3%
- Potassium: 1.1%
- Sodium: 0.6%
- Chloride: 0.9%
- Magnesium: 0.1%
- Omega 3s: 0.7%
FAQs
Is this beef and hoki recipe a complete and balanced meal?
Why is hoki fish included in freeze-dried cat food?
Can I feed it as a topper?
Do I need to rehydrate freeze-dried cat food?
How do I transition my cat to this recipe?
Is this recipe grain-free?
How should I store it after opening?
Melbourne Delivery & Moorabbin Pick Up
Shop Feline Natural at ADS Pet Store with fast delivery across Australia or choose Click & Collect from our Moorabbin warehouse.
About Feline Natural
Feline Natural creates high-quality, natural cat food made in New Zealand with a focus on high-meat nutrition and minimal processing. Their freeze-dried and wet recipes are free from grains, fillers, and artificial additives, designed to support whole-body health at every life stage.
Learn more on the official Feline Natural website.
Shipping Policy (Excludes Fresh & Frozen Products)
At ADS Pet Store, we aim to provide fast, reliable, and affordable shipping Australia-wide from our Melbourne warehouse. Shipping options and delivery times may vary depending on your location, parcel size, and selected courier service.
Standard Shipping via Couriers Please
Orders are dispatched from our Melbourne warehouse via Couriers Please to selected metro areas.
- FREE standard shipping on orders over $69 to selected metro areas*
- Orders under $69 incur a flat $10 shipping fee
- This service excludes WA, NT, TAS, regional areas, PO Boxes, Parcel Lockers, and Parcel Collect addresses
Australia Post Shipping
We also offer Australia Post shipping to most locations across Australia, including PO Boxes, Parcel Lockers, and Parcel Collect addresses.
Orders Under 5kg
- FREE Australia Post shipping on orders over $69
- Orders under $69 will incur shipping fees automatically calculated at checkout based on parcel weight and destination
Orders Over 5kg
- Shipping fees are automatically calculated based on parcel size, weight, and delivery location
- Orders over $250 may qualify for FREE Australia Post shipping
Important: If your order is being delivered to a PO Box, Parcel Locker, or Parcel Collect address, you must select Australia Post as your shipping method at checkout.
Estimated Delivery Times
- Melbourne Metro: 1–3 business days*
- Other Metro Areas: 2–5 business days*
- Regional Areas: Up to 7 business days*
*Delivery times are estimates only and may vary due to courier delays, weather conditions, peak periods, or public holidays.
Authority to Leave (ATL)
All home delivery orders are shipped with Authority to Leave (ATL) by default. If no one is available at the time of delivery, the courier may leave the parcel in a safe location.
If you do not want ATL, please leave a note on the cart page before checkout. Additional signature-on-delivery fees may apply depending on the courier service.
Once a parcel has been marked as delivered by the courier under ATL instructions, ADS Pet Store is not responsible for lost or stolen parcels.
Incorrect Address & Failed Delivery
Please ensure your shipping address and contact details are correct before placing your order.
If a parcel is returned to us due to any of the following reasons:
- Incorrect or incomplete shipping address
- Missing apartment or unit number
- Locked gate or inaccessible delivery location
- Unsuccessful delivery attempts
- Incorrect contact information
- Any delivery issue outside of our control
A $10 re-dispatch fee will apply to resend the parcel.
If the customer chooses to cancel the order after the parcel has been returned to us, the original shipping cost and any return freight charges may be deducted from the refund amount.
Heavy & Oversized Items
Some heavy or oversized items may not qualify for free shipping due to freight limitations. Additional shipping charges may apply and will be calculated automatically at checkout where applicable.
Shipping to Western Australia (WA)
- Selected WA metro areas incur a flat $15 shipping fee
- Orders under $79 may incur additional freight charges
- For regional WA, NT, and TAS deliveries, shipping fees are calculated based on parcel weight and dimensions
Order Processing
- Orders are generally dispatched within 1–2 business days
- Orders placed on weekends or public holidays will be processed on the next business day
- During busy sale periods, dispatch times may be slightly delayed
Shipping FAQs
When can I get free shipping?
We offer free shipping on eligible orders over $69 to selected metro areas. Additional conditions may apply based on parcel size, weight, and delivery location.
Can you deliver to PO Boxes or Parcel Lockers?
Yes. Australia Post deliveries are available for PO Boxes, Parcel Lockers, and Parcel Collect addresses.
How long does shipping take?
Metro orders usually arrive within 1–5 business days, while regional deliveries may take up to 7 business days depending on the courier network.
What happens if my parcel cannot be delivered?
If a parcel is returned due to incorrect address details, locked gates, unsuccessful delivery attempts, or inaccessible locations, a $10 re-dispatch fee will apply.
Can I request signature on delivery?
Yes. Please leave a note on the cart page before checkout if you do not want Authority to Leave (ATL). Additional fees may apply depending on the courier.
Refund Exchange Policy
At ADS Pet Store, we wish to you have a pleasant experience, so we are trying to make our returns and exchanges policy as simple as possible. We accept returns and exchanges up to 28 days from purchase.
Please see below for FROZEN RAW PRODUCTS refund & exchange policy.
We also accept a return if you change your mind. And the products must:
- Be returned in 28 days from purchase
- Be unopened and in original condition with packaging
-
PLEASE NOTE: CLEARANCE ITEM DOES NOT ACCEPT REFUND, RETURN, AND CHANGE OF MIND.
Our returns and exchanges policy comply with the Australian Consumer Law. We accept a refund or replacement if a product has a major problem. This is included that a product
- is faulty or unacceptable quality
- does not match the description or sample
- is not fit for the purpose
- is not delivered in a reasonable time frame
- A proof of purchase must be provided (e.g receipt)
PLEASE NOTE: There are NO REFUNDS for change of mind for raw pet food. If there is a problem with your order. Please take photos and send us an email on the same day or once you have received your order. If you requesting a Refund, you will need to return the products in unopened and original condition with packaging within 24 hours (perishable).
Returns Progress
The returns and exchanges products must be returned to us either via post or in person to our store. Failure to provide proof of purchase may result a refusal of accept returns and exchanges.
The customer is responsible for the cost of returns or exchanges (e.g shipping fee), unless there was an error on our behalf. Please contact ADS customer service representative before returning goods. We can only offer refunds when we have arranged pickup and return through our courier service.
We cannot offer refunds or exchanges on any opened food, treats or edible items due to strict health policies.
Damaged or Faulty Items
If you received a damaged shipment or product, please email photos of the damaged item to [email protected] with your name and order number. We will solve the issue with you together.
Warranty
If a product has manufacturer's warranty, we can help you handle manufacturer warranty returns on your behalf. This service requires that freight costs (both ways) and any other associated costs (factory testing, warranty rejection) be paid in advance. It will take up to 28 days for repair or factory testing. This may take longer in under some circumstances.
Examples of occasions where the warranties and additional promises (if applicable) will not apply are:
-
Where you have mistreated or abused the products (whether intentionally or unintentionally); or
-
Damaged the products as a result of using them in a way they were not intended to be used.
ADS Pet Store will NOT issue replacement products, for either warranty or exchange, prior to receiving the product needing to be returned.
We recommend you contract the relevant manufacturer if you have an issue of operating a product.
Who will pay for the return of my purchased?
ADS Pet Store will cover any associated delivery cost for the return of any product does not meet the consumer guarantees. (Please see above for detail.) Any return shipping cost will be added to your refund amount once processed. We will also refund the cost of the original delivery and pay for the delivery of any replacement item.
We do not cover any return shipping cost for any "change of mind" returns. A copy of proof of purchase need to be include in the return parcel, and the refund will be processed using your original method of payment.
ADS Pet Store cannot be responsible for any items damaged or lost during return transit. Please ensure your item is packed securely and avoid any damage in transit. Please also keep your tracking information on your hand, to ensure the parcel arrive at our warehouse safely.
How long will my money back to account?
Please allow 5-7 business days after we processed your refund.
Frozen Raw Products Refund & Exchange Policy
We do NOT accept change of mind after your order has been dispatched.
If there is any problem with your order. Please take a photos and send us an email [email protected], once you received your order. Please contract us within 24 hours upon receiving your order. Any complaint after 24 hours, my affect any replacement of your order.
If you are requesting a Refund, you will need to return the products in unopened and original condition with packaging within 24 hours (perishable). If you are requesting a replacement you will need to send us an email with photos/video on the same day of receiving your parcel.
Customers will pay for the Refrigerated Freight if you are requesting a refund or return products unless our behalf of mistaken.
