Owner’s Comparison • Australia
LifeWise vs Royal Canin (Australia): Ingredients, Digestive Care & Which Suits Your Dog?
Updated Oct 2025 • Melbourne (Moorabbin) • Independent store perspective
Choosing between LifeWise dog food and Royal Canin comes down to what your dog needs most: a natural, Australian-style diet (with grain-inclusive and grain-free dog food options) or a long-running, science-validated formula with precise nutrient targets. This review breaks down ingredients, research approach, digestive solutions, cost per day, and who each brand suits—plus a deep-dive on LifeWise Biotic Skin & Gut vs Royal Canin Medium Digestive Care.
Local note (Moorabbin): Get the best price on LifeWise 18kg from $139.99 in-store at ADS Pet Store. With our loyalty card, buy 5 get 1 free—T&Cs apply. Fast Melbourne delivery & Click & Collect available.
Brand Philosophy & Research Background
LifeWise: nutrigenomics & Australian-made focus
- Formulas developed around the gut–immune–brain axis with ingredient ratios that support microbiome diversity.
- Transparent recipes using identifiable meats (e.g., lamb, fish, turkey) plus supportive vegetables/herbs; lab testing referenced for Biotic lines.
- Offers grain-free dry dog food options for sensitive stomachs (useful long-tail: grain free dog food for sensitive stomach Australia, and specialised Biotic range for special needs — supporting dogs with unique conditions such as joint issues, liver stress, anxiety, or weight management, formulated through nutrigenomic science for optimal long-term health.
Royal Canin: clinical validation & precision nutrition
- Focus on highly digestible proteins (L.I.P.), prebiotic blends, and stool quality outcomes backed by internal studies.
- Broad life-stage and breed-specific portfolio; strong vet-clinic presence and feeding trials.
- Digestive Care program includes dry kibble and complementary loaf in pouch for mix-feeding.

Ingredients: Pros & Cons (At a Glance)
| LifeWise — Pros | LifeWise — Cons | Royal Canin — Pros | Royal Canin — Cons | |
|---|---|---|---|---|
| Sourcing & transparency | Fresh meats; AU-leaning sourcing; vegetables, herbs, omega oils. | “Whole-food” style may vary in palatability for ultra-fussy eaters. | Protein digestibility focus (L.I.P.); consistent kibble; controlled targets. | More processed fractions in some formulas; less “natural” positioning. |
| Microbiome support | Biotic line targets dysbiosis with yeast cell wall, fibres, botanicals; prebiotics. | Needs a 6–8 week trial to judge skin/gut outcomes. | Defined prebiotic blend; balanced soluble/insoluble fibres; stool metrics. | Leans on functional additives and process control over “whole-food” story. |
| Options for sensitivities | Grain-free & nutritional solutions (fish, turkey) suit sensitive dogs. | Clinical breadth narrower than full vet-prescription ecosystems. | Very wide range (life stage, size, breed) under clear vet guidance. | Strict “free-from” shoppers must check each recipe closely. |
Further reading: PetFoodReviews AU — LifeWise • LifeWise Official
Deep Dive: LifeWise Biotic Skin & Gut vs Royal Canin Medium Digestive Care
LifeWise Biotic Skin & Gut — key points
- Purpose: For skin/gut sensitivities driven by microbiome dysbiosis; strict ingredient ratios to restore diversity and calm immune over-reaction.
- Primary ingredients (abridged): Fish proteins; oat groats, rice, peas, lupins; mixed oils (vitamin E + rosemary); alfalfa, sweet potato, kelp, leafy greens; yeast cell wall + prebiotic fibre; Yucca.
- Energy: ~3920 kcal/kg; free from GMO, dairy, wheat, corn, soy and added sugar.
- Feeding guide: 5–10kg: 50–110g/day; 10–20kg: 100–150g; 20–30kg: 140–200g; 30–40kg: 190–290g; 40–50kg: 280–380g.
- Shop Biotic Skin & Gut
Royal Canin Medium Digestive Care — key points
- Purpose: Adult dogs 11–25kg with digestive sensitivity; highly digestible proteins (L.I.P.) + prebiotics + balanced soluble/insoluble fibres.
- Claim: Up to 91% optimal stool quality (Royal Canin internal data).
- Composition (abridged): Rice, dehydrated poultry proteins, wheat flour, animal fats, wheat, maize gluten, wheat gluten, barley, hydrolysed animal proteins, beet pulp, soya oil, minerals, fish oil, vegetable fibres, FOS, yeasts (MOS source), borage oil, marigold meal.
- Mix-feeding: Dry kibble + pouch loaf for palatability and moisture.
- Feeding example (20kg): ~225–296g/day depending on activity and dry+wet combination.

How to choose between them?
- Formula direction: LifeWise leans “natural + microbiome”; Royal Canin leans “precision + digestibility validation”.
- Ingredient style: LifeWise uses clearly named meats and botanicals; Royal Canin employs more refined fractions to hit repeatable targets and texture.
- Sensitive stomachs: If you need a grain-free dog food for sensitive stomach or prefer fish/turkey proteins, try LifeWise. If you want quantified stool quality improvements with wet/dry mix-feeding, RC Digestive Care is robust.
Value & Cost per Day (estimates)
| Brand | Indicative large-bag price | 20kg dog daily feed | Estimated cost/day* |
|---|---|---|---|
| LifeWise Biotic Skin & Gut | $139.99 / 18kg (Moorabbin in-store) | ≈ 170g | ≈ $2.20/day |
| Royal Canin Medium Digestive Care | Market pricing (example) | ≈ 230–260g | ≈ $3.00+/day |
*Rough estimates based on energy density and typical portions; adjust to your dog’s body condition and activity.
Palatability & Returns
Both brands in Australia commonly support a palatability guarantee/return through retailers (check each brand’s and store’s T&Cs). As pet parents, we all want “the best”, but the priority is choosing what’s most suitable for your dog.
Who Suits Which Brand?
| Situation | Choose LifeWise if… | Choose Royal Canin if… |
|---|---|---|
| Nutrition philosophy | You prefer natural recipes, clear proteins, and grain-free options. | You prefer clinical validation, precision targets, and vet guidance. |
| Sensitivities | You want single-protein or grain-free options (e.g., fish/turkey) and microbiome support. | You want measurable stool quality and easy dry+wet mix-feeding. |
| Budget & value | AU local pricing can be strong value (e.g., 18kg pricing). | Higher price, but broad applicability and consistency. |
FAQs
Is LifeWise good for sensitive stomachs (including grain-free)?
Yes. LifeWise offers grain-free dog food and Biotic microbiome-support formulas, useful for dogs with wheat/corn/soy sensitivities or skin/gut flares. Trial for 6–8 weeks and monitor stool and skin.
What’s the main difference between LifeWise Biotic Skin & Gut and Royal Canin Medium Digestive Care?
Royal Canin emphasises highly digestible proteins (L.I.P.), prebiotics and a defined soluble/insoluble fibre ratio with stool quality data; LifeWise emphasises natural ingredient pairing and microbial diversity for immune balance.
Do both brands support a palatability guarantee?
Most Australian retailers (including us) support a palatability guarantee or reasonable return, subject to each brand’s and store’s T&Cs. Please contact us before returning.
Can I switch straight from Royal Canin to LifeWise?
Use a 7–10 day transition (25% → 50% → 75% → 100%). Watch body weight, stool shape, coat/skin condition, and energy levels.
Which is better value?
On cost/day and large-bag pricing, LifeWise is often better value locally. If you prefer quantified stool outcomes, broad vet support and wet+dry systems, Royal Canin is very strong.
Melbourne Delivery & Pick-Up
We’re based in Moorabbin with fast local delivery across Melbourne and convenient Click & Collect. Need one-on-one advice? Visit us in store or chat online. Quick browse: LifeWise range • Royal Canin range(Coming Soon)


